♻️ RTX 5090 "Sales Halt" Controversy: 80-Series GPUs to Be Sold at 90-Series Prices
Rumors of the RTX 5090's discontinuation and the halt of GB202 wafer supplies to GeForce were officially denied, yet the card has been removed from retail shelves, sold out, and seen price hikes. The new consumer flagship is now the RTX 5080 24GB, resulting in a scenario of reduced specifications while maintaining a flagship price point.
♻️ The RTX 5090 "Sales Halt" Controversy: 80-Series GPUs to Be Sold at 90-Series Prices
Amid the controversy over the RTX 5090's "sales halt," there is a clear disconnect between official statements and retail realities. According to unofficial reports, NVIDIA has ceased production of the RTX 5090/V2, stopped supplying GB202 wafers to its GeForce product line, and is redirecting all production capacity to the higher-margin RTX PRO product line. The official shipment price for the same chip has surged from $1,999 to over $4,500–$6,000.
On October 16, 2026, Jeff Fisher, Senior Vice President of NVIDIA's Personal Computing Business, publicly denied the production halt in Taipei, stating that such claims were "not true." He emphasized that the RTX 5090 is a core product and will continue to be supplied, while also acknowledging supply chain capacity constraints. However, the card's page has been removed from the official US store, Micro Center has changed its sales status to "No Longer Selling," and multiple stores have reported it as sold out. This supply contraction has directly driven up prices: the domestic spot price for the 32 GB version has risen from around ¥35,000 in early September to approximately ¥54,000 by mid-October.
Against this backdrop, the new flagship consumer model will be the RTX 5080 24 GB. Based on the GB203 core and equipped with 3 Gbps GDDR7 memory, its core specifications are less than half those of the RTX 5090, yet it commands a flagship-level price. This has created a situation where the consumer flagship lineup is downgraded in model and halved in specifications, but its price remains firmly in the flagship tier.
TechPowerUp | wccftech
https://wccftech.com/nvidia-axes-rtx-5090-production-gamers-get-rtx-5080-24-gb
