Starbucks' long-discussed "purchase-to-seat" policy will take effect on October 22.
Starting October 22, Starbucks will implement a "purchase-to-seat" policy across its stores nationwide, with signage to be posted. Starbucks China stated it will provide partners with unified service guidelines and necessary support, adhering to principles of friendly and courteous communication to properly handle customers' reasonable, unexpected needs and special situations. Having been in the Chinese market for over two decades, Starbucks emphasizes its "third space" experience. While rumors…
Starbucks' long-discussed "purchase-to-seat" policy will be implemented on October 22.
A reporter from The Paper learned from Starbucks China that starting October 22, Starbucks will begin enforcing the purchase-to-seat policy nationwide, with relevant signage to be placed in stores. In actual operations, Starbucks will provide its partners with unified service guidelines and necessary support. Partners will adhere to principles of friendly and courteous communication and will properly handle customers' reasonable, unexpected needs and special situations.
Having been in the Chinese market for over two decades, Starbucks has always emphasized the "third space" experience and positioned itself as a premium brand. In recent years, there have been multiple rumors about Starbucks implementing a "purchase-to-seat" policy, but no official response was ever given. This announcement signifies that the policy will be uniformly implemented across all stores nationwide.
Source: The Paper (https://www.thepaper.cn/newsDetail_forward_34297764)